Dr. Geoffrey Muldoon is the Asia-Pacific Senior Manager for Fisheries in Transition. He is responsible for managing a regional multi-national coastal fisheries program and establishing an Asia-Pacific regional program to bring together regional and international seafood producers and buyers in order to use market-based tools to leverage significant shifts in commitment by seafood industry stakeholders to meet higher sustainability standards and provide consumers with more responsible choices.
Dr. Muldoon has accumulated more than a decade of experience working in fisheries and aquaculture sectors across the Asia-Pacific. He joined WWF in 2008, first as a Strategy Lead coordinating the Coral Triangle Programs Coastal Fisheries initiative. Dr. Muldoon now leads the seafood markets and private-sector engagement work of WWFs Coral Triangle Programme, a multi-national program addressing food security, livelihoods and responsible seafood production at a regional scale.
Geoffrey has an academic background in finance and environmental economics, having studied at the University of Tasmania (BEc) and Queensland University (GDip Applied Economics) before receiving his Ph.D in Natural Resource Management and Fisheries Economics from James Cook University. Dr. Muldoon’s doctoral research examined the links between innovation, value-adding and capacity management in fisheries.